As Coordinator, Marketing, Melanie manages the development and implementation of marketing programs, strategies and budgets for projects within Midway’s portfolio including GreenStreet, The Jones on Main, Buffalo Heights and East River. Melanie is responsible for implementing the projects’ marketing plans, in addition to event coordination, advertising, collateral development, web site management and social media management.
Prior to joining Midway, Melanie served as an Associate Producer and Production Assistant for ABC 13’s morning newscast.
Melanie graduated from Wilfrid Laurier University in Waterloo, Ontario, Canada with a degree in Communications Studies. Melanie is an active board member of Casa de Esperanza’s Young Professionals organization and sits on the Raffle Committee for the organization’s annual chili cook-off competition.
I didn’t always know what I wanted to do, but I knew the kind of woman I wanted to be. —Diane Von Furstenberg